Summary : The 24-Hour Customer : Review and Analysis of Ott's Book

Summary : The 24-Hour Customer : Review and Analysis of Ott's Book

Summary : The 24-Hour Customer : Review and Analysis of Ott's Book
201636 pagesISBN 9782511045848
Format: BrochéLangue : Anglais

The must-read summary of Adrian C. Ott's book: "The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy". This complete summary of the ideas from Adrian C. Ott's book "The 24-Hour Economy" shows that "time is money" is an outdated concept. In his book, the author explains that time is now far more important when consumers make decisions...

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